Modernising a Cultural Hub.
Rivoli Theatre is a municipal theatre in Porto, Portugal, trough its two hubs - Rivoli and Campo Alegre - presents a multidisciplinary programme open to a wide range of latitudes and different kinds of audiences.
The brand identity is inspired by the theatre's Art Deco style and by the shapes present in theatre plans: the seating areas, the circles, the stage, the balcony.
This brand identity was originally produced as part of a cancelled public call created by Teatro Municipal do Porto.
"The wide range of emotions seen and felt throughout the identity system for Rivoli Theatre, the Portugal-based municipal theatre, will send shivers down your spine. OnRepeat Studio modernized the cultural hub through Art Deco styles and shapes while also implementing various sensations felt while sitting in the audience. The result is a branding system that makes you feel both alive and curious. The colors used throughout were chosen to make a statement, and when paired with images that also do the same, you'll be quickly captivated."
